Interview to Walter Bucelli, General Manager of Enegan
What does “entrepreneurship” mean for you?
Entrepreneurship is a natural gift, a predisposition to tackle financial challenges in a personal and innovative manner with the sole purpose of creating Value.
Each entrepreneur will shape their creation of Value according to their own inclinations, and thus we may have financial Value tailored to oneself, to one’s family, to the employees, the territory, or the stakeholders. Depending on the type of production or service, we might generate ethical Value, or benefit the production chain or the chain of beneficiaries, and I could list several further declinations.
In short, entrepreneurship is the right blend of a desire to experiment and put oneself on the line with the ability to innovate for the creation of Value that is for the most part reinvested in the development of existing projects or the creation of new ones.
What was the most important experience or lesson you have encountered along the way?
Throughout my professional development I sought and was forced to deal with a number of important challenges. The ones presented by external phenomena are always very scary, often unexpected, and seemed overwhelming. The truth is that every challenge must be faced and will be overcome; the most important lesson I have learnt is that if you deal with challenges professionally, ethically, and with a desire to do your best, you shall prevail. When you acquire this mechanism through experience, you are ready to tackle new tests; inside the company, these concepts need to be transformed into a unified, cohesive team thought-process and action.
In the course of my career, I took on every challenge and grew from manager to entrepreneur, acquiring the ability to combine the best traits of both figures. I have brought this vision to Enegan, and both the company and the Group have grown over these past few years. We are convinced we shall continue to do so.
In what way does Enegan stand out in a competitive environment?
From the very beginning, Enegan has prided itself with its 100% green product, selling energy supplied exclusively by 100% guaranteed renewable sources, as defined by Italian legislation, while every cubic metre of gas is offset by carbon credits to cancel out its negative impact on the environment.
Talking about all this today seems almost normal; fifteen years ago, it wasn’t at all. Enegan has been coherent, developing its own sales method based on a detailed training of their sales personnel on these specific topics, to the point that we are introducing a Green Utility Manager certification for our staff.
Thus, for our clients we are veritable “carriers” of sustainability and we stand by their side whenever they need to rationalise their energy expenditure, reduce loss, or make conscientious choices. For this reason, we have different lines of products and services designed for energy efficiency, electric mobility, and for the production of energy through photovoltaic systems; and we offer advice on compliance with the ESG principle by analysing a company’s carbon and water footprints, and assisting them in requesting environmental and sustainability certifications.
We believe in what we offer and we are perfectly coherent with our values. For example: for years now we have been producing a yearly sustainability report and we have a sustainability rating to keep track of the actions we carry out in compliance with ESG considerations.
What is your personal and professional motto?
When all is said and done, everything has a positive side: even under the most dramatic circumstances, one needs to preserve the fundamental trust and peace of mind that will make it possible to see the positive aspects, which in turn will allow you to be stronger and overcome the challenges that others won’t accept.
Commitment and dedication, and a direct line of sight to the future, are the main ingredients to build a better tomorrow, and this principle is true in our private as well as professional lives.
ELITE is an ecosystem that helps small and medium businesses grow and grants them access to private and public capital. Why is this an opportunity that other enterprises should take into consideration?
We set ourselves a number of objectives when we decided to become a part of ELITE.
The first was to draw a series of rules from the first-hand accounts and the experiences of the professionals involved in Elite to deal with the players of the capital market. We wanted to, and had to, learn a new language for the company to be able to develop processes and acquire instruments we would never have previously considered.
Our second objective was stimulating the cultural growth of our company’s management team, making it possible for them to interact directly with suppliers and qualified experts.
The third was to exploit our network, learning from the experiences of many successful entrepreneurs and businesses and establishing relations with the best professionals in the field.
The fourth objective was to be “ready to go” when the company and the team would be quoted on the regulated market and the capital was opened to third parties.
Over these years of cooperation with the Elite universe, we have achieved these objectives and grown in a healthy and lasting way thanks to this experience.
